Sample PSA's |
|
The following PSAs were developed by Dover Youth to Youth (Y2Y), an after-school drug-prevention program coordinated by the Dover Police Department Community Outreach Bureau. Y2Y is open to students in 6 th -12 th grade in 4 local schools in Dover : Dover Middle School , Dover High School St. Mary Academy and St. Thomas Aquinas High School , as well as a few students from outside our district. More information about Y2Y, sample audio recordings of these PSAs, and additional PSAs are available on their web site, http://doveryouth.org/index2.shtml . |
|
Addicted to Fud
PSA Description: "Addicted to Fud" is a 60-second radio Public Service Announcement that targets a general audience.
Core Message: This PSA's message centers on a discussion of the ways in which the alcohol industry advertises their products, and then contrast this method of advertising with the actual risks and consequences of using alcohol (such as falls, depression, alcohol poisoning and addiction).
Tips for Re-recording: This PSA uses 7-8 different voices and may be recorded as a radio PSA or a video PSA.
TITLE: |
Addicted to Fud |
CREATED BY: |
Dover Youth to Youth |
DATE: |
November 2005 |
FORMAT: |
60-second radio PSA |
OPENING: |
[sound effects - office noise in background] |
BOSS_1: |
OK that about wraps up this meeting on the new ad campaign for Fuddenweiser Beer... this is a great beer commercial... any final thoughts... Larry? |
LARRY: |
Boss... our ads show young, beautiful, people - playing sports - frolicking on the beach - making it with the ladies... |
BOSS_1: |
What's your point? |
LARRY: |
I was thinking, Perhaps we should put some type of warning in the ad... like, something about the 14 million people addicted to alcohol. |
SOUND_EFFECTS: |
[Clamoring voices of disapproval and shock] |
BOSS_2: |
What!!! Are you out of your mind... people might drink less! |
LARRY: |
But boss, this is a problem we can't ignore - no one intends to become addicted to alcohol - we should warn them that most people don't realize they have a problem... until it's too late. |
BOSS_3: |
Listen... have you ever seen a beer commercial that used the word addiction? Hello... we're in the alcohol business... not the TRUTH business. |
NARRATOR_1: |
Falls, suicide, crime, violence, depression, family problems, pregnancy, STDs, fetal alcohol syndrome, date rape, alcohol poisoning |
NARRATOR_2: |
and addiction... |
NARRATOR_3: |
... these are some of the things the alcohol industry won't warn you about... so we thought we would. |
TAG: |
Created by Dover Youth to Youth and presented by (your organization). |
Guessing Game
PSA Description: "Guessing Game" is a 60-second radio Public Service Announcement that targets an adult audience, particularly parents.
Core Message: This PSA focuses on raising adults' awareness of the messages that they are sending to kids regarding alcohol use as a result of their own alcohol use and behaviors. It also hopes to make parents aware of how closely kids observe them.
Tips for Re-recording: "Guessing Game" uses 5-6 different voices and may be recorded as a radio PSA or a video PSA.
TITLE: |
Guessing Game |
CREATED BY: |
Madness Productions of Dover Youth to Youth |
DATE: |
March 2000 |
FORMAT: |
60-second radio |
OPENING: |
[sound effect - Car starting/doors closing] |
MOM: |
OK kids here we go... |
DAD: |
it's going to be a long trip. |
KID#2: |
I'm bored! |
KID #1: |
let's play a guessing game! |
DAD: |
OK... I'm thinking of something that we have at every cookout. |
KID#2: |
Beer? |
DAD: |
No... I was thinking of hamburgers. [quizzical] |
KID#1: |
Let mom try one... |
MOM: |
Ok... I'm thinking of some thing that's a part of every family celebration! |
ALL KIDs: |
Beeeer!!! |
DAD: |
Nooo!! ... Of course not! |
MOM: |
Let's try again... name something that makes Dad really mad? |
KID#1: |
Running out of beee? [answer tails off] |
MOM: |
No... . Stop saying that! You kids aren't getting any of these right! |
DAD: |
OK one more... I'm thinking of one thing that mom really likes to order when she goes out to dinner... and it's not beer. |
ALL KIDS: |
Margaritas! |
MOM: |
Nooo.. I don't know where you kids come up with this stuff. |
KID#1: |
I do. [solemnly] |
NARRATOR: |
When it comes to alcohol; what kind of example are you setting for your kids? |
TAG: |
Created by Madness Productions of Dover Youth to Youth and presented by (your organization). |
More >>
|
